UPDATE: Microsoft has threatened to de-platform Gab.ai, the “Free Speech” social network. PJ Media has the story.
Rather than filling the role as “service providers,” Big Tech corporations are acting as social and political activists.
Of course, this threat is in addition to the threat businesses now face when well-funded competitors lobby Big Tech to cut off their competitors.
This underscores my point that the operational security of any business is in question.
Online security means a lot more than resistance to hackers and snoops. It means that you can depend on having a consistent and stable online presence. A lot of businesses are starting to realize that their corner of the internet is everything but guaranteed.
Recently, CNN, the languishing former-giant of the news industry, lobbied big online corporations, including Facebook, Twitter and Google to ban one of their competitors.they even persuaded MailChimp, the email marketing software provider to discontinue their relationship with that competitor.
CNN led the pressure campaign to get Infowars banned from nearly all large technology services and platforms, while other mainstream media outlets have also supported the campaign.
So far, every one of them complied, except for Twitter (Read more at Brietbart).
Is your online presence secure?
When competitors can pressure social networks and other websites and online services to blackball their competitors, every small business should feel threatened.
Sure, you’re not in the news business. However, suppose you owned a thriving online hobby business? What would you do if HobbyTown, Hobby Lobby, Michaels and other giants in the industry got Facebook, your online store platform and your payment processor to close all your accounts, so they could gain market share?
I understand if you think this sounds far fetched. Ten years ago, you’d never think this was possible.
Now, it’s a reality.
At the behest of corporate, political and social activists, banks are choosing to not do business with companies because of the products they sell. Chick Fil A is under relentless assault because the owner of the company is a Christian. Wikileaks lost multiple payment channels simply because they published information that made Hillary Clinton look bad.
An unlimited number of scenarios may arise in which your business no longer has an internet domain, social media accounts, email lists, and PPC advertising options. Now is the time to start thinking about online survivability.
Recently, thanks to a Wall Street Journal article, we’ve learned that Facebook now wants to collude with banks to get confidential information such as transaction information and bank balances. This move is supposedly to improve user engagement, but what if they use the data to deny you access to financial resources and markets?
Quick Tip: Spend time considering how you will react if your competitor gets you banned from your favorite online tools. Start looking for alternatives on which you can fall back if something goes wrong.
For example, you might question your bank to find out if they’re willing to share your account information. You might also consider alternative social media sites, such as Gab, that give assurances against censorship.